The Soccer Shots Experience – Meet Noah

Each day we have the opportunity to positively impact thousands of children and parents across the country. We do not take this privilege lightly, and we recognize the importance of our position in the lives of children as parents allow us to become their child’s first coach, first mentor, and, in many cases, we’re introducing a first sport. How we do this matters.

Meet Noah. Noah is four years old and in his second Soccer Shots season in Pittsburgh, PA. His mom, Lori, recently shared her Soccer Shots Experience with us, and we wanted to be sure to share it with the nation. Noah and Lori represent thousands of children and parents who experience Soccer Shots each day, and thousands more who will. This is the first video in a series of this kind we plan to produce in 2014 and beyond. Please be the first to take a sneak peek, and be proud of the experience we deliver.

The Soccer Shots (Los Angeles) Story

Rian jacket21 The Soccer Shots (Los Angeles) Story

Way back in 2008, when the country was in the early stages of the greatest recession of our generation, my wife Alyssa and I were in our first full year operating Soccer Shots. After months of careful consideration we decided to purchase the 16th franchise in the Soccer Shots system (today, there are more than 100 franchises in the system).

We knew the challenge that confronted us, not just the odds that face all new businesses, but given the turbulent economic times we knew we had an extra steep hill to climb. Looking back, I think we were also somewhat blind to the odds (either consciously or unconsciously, I am not sure) as we only focused on succeeding. We had a business plan, financial projections, and the desire to do what it took to succeed.

Alyssa and I knew we wanted to work with children and in the field of education.

Given the importance of physical fitness in children and their ability to learn and excel in school, Soccer Shots seemed like a perfect fit. Having previous experience working for a privately run charter school, global agencies, local companies, and Fortune 500 businesses we also knew that we wanted to start something of our own. And an opportunity that would support the family that we planned on having and that would succeed or fail based on the effort, decisions, and dedication that we invested. And of course there is always some level of luck involved.

In early 2008, not a single child in Los Angeles had experienced Soccer Shots. This year 10,000 children will experience Soccer Shots. In 2008 it was Alyssa and I handling every task, starting every relationship with schools, scheduling every season, coaching every class, and completing all of the administrative tasks. We were very much learning day to day and improving little by little with the intent to survive and hopefully grow. Today our team consists of 11 full time salaried employees and 10-15 part time employees. Virtually every hour of every day of the week there is a Soccer Shots class running somewhere in Los Angeles!

Soccer Shots Coaches and Kids The Soccer Shots (Los Angeles) Story

When I think about the growth that we have been so fortunate to experience, I can’t help but think about the future and where Soccer Shots will be in years to come. As a small business owner my focus naturally shifts to looking ahead but it is important from time to time to reflect on the past and how we got to where we are today. Looking back I realize that from day one we have been very intentional about our vision for Soccer Shots and truly believe that this vision and our success are directly linked. Every decision that we have made has been answered by thinking about our vision and who we are.

Our goal has always been to offer a quality program for the families in Los Angeles.

This goal has not changed, however we have learned that in order to survive in an increasingly competitive market, we must continue to strive to be remarkable and that part of achieving this was identifying the ways to make our program truly unique.

What Makes Soccer Shots Unique?

Employees, Not Independent Contractors
Our directors and coaches are all employees of Soccer Shots. This means our entire team is covered under Workers Compensation and Disability and many receive health and other benefits. Many programs farm out services to independent contractors. However, due to the nature of our work with children and the quality we wish to uphold, we prefer the conservative path of fully trained and screened employees.

Character Development + Soccer
Character development is the foundation of our program. Our professionally designed curriculum is structured around our 10 character building words. Each class utilizes our innovative curriculum which extends beyond physical activity to incorporate values like respect, honesty, teamwork, and encouragement.

Heims SS 960x946 The Soccer Shots (Los Angeles) Story

Family Owned & Operated Since 2007
Soccer Shots is owned by myself and my wife Alyssa. Together with our team we make every effort to deliver a remarkable program that children, parents, and schools will bene!t from and enjoy. As parents ourselves of two young children (Charles and Amelia) we understand the many needs of families.

Our primary focus is and always has been to serve the needs of the schools that we partner with. We understand the unique challenges and are experienced in meeting and often exceeding the expectations.

Trained & Certified Coaches
All coaches have successfully completed extensive group and one-on-one training by Soccer Shots. This means up to a couple of months of training alongside an experienced Soccer Shots Director/Lead Coach as well as ongoing professional development.

Squeaky Clean Records
Our entire team has successfully completed live scan fingerprint background checks through the State of California, certified FBI and Department of Justice agencies. Copies are provided upon request.

Early Childhood Education (ECE)
Many of our coaches have completed or are working toward fulfilling at least 12 ECE credits. We seek individuals with backgrounds in education and child development first. Soccer skills and experience are second.

Certified Mandated Reporters
Our entire team is aware that by law they are Mandated Reporters and are all certified by the California Department of Social Services. The safety and well being of the children are always top of mind.

Rewards Program
At the schools we serve we offer scholarships & all-play policy in an attempt to include children who want to participate regardless of their ability to pay. Many schools have fundraisers throughout the year and we make donations, typically in the form of gift baskets which include certificates for a free season. Another form of fundraising for schools that we serve is an incentive where we give a portion of the registration fees back to the school.

Maximum Levels of Insurance
Soccer Shots is fully insured with above required levels of coverage.

“Our primary focus is and always has been to serve the needs of the schools that we partner with. We understand the unique challenges and are experienced in meeting and often exceeding the expectations.”

In the end, our vision is to offer an experience that will leave a lasting effect on the children and families that we serve.

The Importance Of Having Fun

(Guest Post by Lead Coach Matt)

Matt The Importance Of Having Fun

This seems obvious. After all it’s the first rule of Soccer Shots. But it’s amazing how much truly having fun with my classes can change everything. First and foremost the kids will always respond and feed off of my energy. So if I’m genuinely and truly having fun with a class then they feel that and can’t help but have the time of their lives.

By having fun with my classes I know I’m truly present. I’m engaged in each moment and listening and observing my kids closely.

In my free time I do improv comedy and in improv, when you’re not sure what to do with a scene we’re always told to “follow the fun.” The same can always apply to my soccer classes. If a kid gets distracted by an airplane flying overhead my instinct is to stop them and redirect them back to whatever I’m trying to teach. But let’s face it, airplanes are AWESOME! They’re a marvel of science and technology. I’m a grown man and I still can’t fully comprehend how a giant metal bird can take off from the ground, maintain flight and hurtle through the air at hundreds of miles and hour then land relatively gracefully back on the ground. So there’s no reason a child shouldn’t stop what they’re doing whenever they see one, point and shout, “AIRPLANE!” If I’m having fun with my class I’m going to embrace that moment and say “Let’s all be airplanes!” and run around the field with our arms outstretched before I steer the kids back to focusing on our lesson.

 The Importance Of Having Fun

Perhaps most importantly for me, play leads to creativity. By playing with the kids and following what they naturally find fun I’m constantly discovering new games to add to the Soccer Shots repertoire. The most recent of which is my new game Marching Band. In this game we take a break from soccer to have some fun and make some noise. I let the boys and girls choose an instrument; either a drum (a soccer ball), a pair of cymbals (two flat cones), or a horn (a tall cone). This introduces the concept of choice to the children (which is especially great for the 2­ year­ olds). It can take the craziest or laziest of classes and really get them engaged. It started when some kids in Coach Alyssa’s class began using two flat cones as “clappers” to cheer on their teammates while doing one­ on­ ones. I took that concept and ran with it. Already my kids are following the fun with this game and taking it to the next level. I’ve already had children beat a “drum” with a “cymbal” and even had a 2­ year­ old delight me with his air guitar skills on a tall cone.

Whether you’re an educator, a parent, or a caregiver I urge you to try to take the time to leave your grown­ up stressors and inhibitions at the door when you spend time with your kids. It can be tough for an adult to play on the level of a toddler especially when other people are watching or when you’re overworked or you’ve under slept. Do your best though. Make a real effort to dive right in and be fully engaged and I guarantee that by truly having fun with your children you will reach a new level of connectedness with them and open new doors of creativity, learning, and love.

Confessions of a former Pre-K Teacher

– Guest post by Coach Kim

 Confessions of a former Pre K Teacher

As a new coach and as a former teacher I just wanted to take some time and share my unique experience with Soccer Shots.

My first impression, having seen the program at the school where I used to teach, was that it was just another soccer program, but the more I saw the more I realized it was so much more.

Every week I saw how all the kids that were signed up were so excited to go. They even made sure that mom or dad did not forget to bring their orange Soccer Shots shirt to wear. I also saw how full of energy and excitement the coach was every week when he/she came to pick the children up from class. When I witnessed the children at a class, I saw all the skills they were learning and all the fun they were having with the games, that I became intrigued. It made me want to learn more about what Soccer Shots was all about. I went online and read all about the program, the age specific curriculum, and how well rounded the program is.

At this point I was looking for something different in a job, and I felt that not only could I still work with kids as a coach with Soccer Shots, I could also incorporate my other passion which is exercise. I loved the fact that I could still teach the kids a lot of important life lessons such as sharing, teamwork, respect and so much more. I also believed that since I have worked in two different states and a total of five years with children, and hold two different Personal Training certificates that I could bring a lot of knowledge with me to help support these kids.

I was also excited to see how different it would be working with children out on the field instead of in the classroom. I realized that coaches deal with a lot of the same things that teachers do. Each child is unique and each learns differently and as a coach I needed to see how I could relate to each individual child and how I could teach them. I’ve had the chance to shadow and work with so many great Soccer Shots coaches so far and I see how they are able to do that almost effortlessly as they get to know each class and each child.

I feel that working with children is so rewarding, whether it is in a classroom, out on the field, or wherever else learning and fun can happen, and I feel so privileged that Soccer Shots made my transition so smooth.

I also wanted to say thank you to all the coaches out there. You really don’t know how much joy you bring to these children every week. Its really all they would talk about, so remember that every time you go out there. For that half hour to an hour you are their whole world and I’m proud to say that I am now a part of that world.

Learning From Mandela

(Guest Post from Mark Miller, Owner, Soccer Shots Buffalo)

It’s truly amazing what you can realize as an adult.

When Nelson Mandela passed away on December 5, I thought of his contributions to South Africa and the anti-apartheid movement, and his status as a world symbol for peace and unity.

But over the weekend, while browsing social media posts about the former leader, I was reminded of something that I had heard and was vaguely aware of: his love of sport. Mandela once said, “Sport has the power to change the world…it has the power to inspire. It has the power to unite people in a way that little else does. It speaks to youth in a language they understand.”

SS Mandela Learning From Mandela

I was so moved by that quote. It’s so true at Soccer Shots. Small children from disparate backgrounds are all one and the same on our ‘Soccer Island’ while kicking a ball around and cheering each other on as they shoot a goal.

I thought it was important to share what was behind Mandela’s inspirational words. It can be a great opportunity for a discussion with your kids on many topics, from acceptance to forgiveness.

South Africa was racially segregated, as many know. That segregation extended even into the sporting world. In 1995, Mandela joined a crowd comprised of predominantly white South Africans at the Rugby World Cup, where the Springboks, the South African team, was playing. They won, and Mandela presented the white captain with the trophy. This was captured in the 2009 film, Invictus.

It started a movement, and the Springboks’ success galvanized the entire nation. By reaching out with an olive branch, Mandela united his country around the sport. The jerseys, once-hated because they were seen as whites-only apparel, became ubiquitous on whites and blacks alike.

Captain Francois Pienaar said of that moment when Mandela handed him the trophy, “We didn’t have the support of 63,000 South Africans today. We had the support of 42 million.”

We’re always amazed at the power of sport (especially soccer) because it puts all countries on a worldwide stage, like the upcoming World Cup — but it’s incredible to think that a leader as influential as Nelson Mandela saw sports the same way. He not only realized this, but actually made use of this to bring about change!

Happy New Year Updates for 2014

As we enter a new year (our 7th here in Los Angeles!) we are grateful for the thousands of families that participate in our program each year. We also realize that this could not be done without a dedicated and unique team of individuals who all share a common vision for Soccer Shots. I wanted to share a couple of important things that will be new to our organization in 2014.

Happy New Year 2014 1 1 Happy New Year Updates for 2014

1) Full Time Coaches. We have begun transitioning and will continue to do so in 2014 from part time coaches to primarily full time coaches. This is a big step for us and one that we feel truly makes us unique among other children’s enrichment programs. We believe this move will further improve the quality and reliability of our coaches and provide a program that in the end is an extremely high value for the families and schools that we serve.

2) Group Health Insurance. All eligible full time employees will have the opportunity to enroll in our group health insurance. The plan has been set up and as of today five members of our team are taking advantage of this benefit. By the end of the year I expect that we will have over ten employees participating in our group health insurance. We believe this will make for a healthier and happier team of directors and coaches! And as a company we feel really good about being able to offer this benefit.

In addition to these two updates there will be others as well throughout the year. All in an effort to improve on a program which is already loved and appreciated by more than 5,000 families and over 100 schools in Los Angeles each year.

Happy New Year!

We look forward to seeing you out on the field in 2014!

Welcome Pilar Harris – Soccer Shots Office Coordinator

PilarHarris Welcome Pilar Harris   Soccer Shots Office Coordinator

I am pleased to introduce Pilar Harris as our new office coordinator! She officially started with us last week and is off to a quick start so far. Pilar will be as assisting our team and play a vital role in our daily operations. If you call call, email, or visit the office you will likely interact with Pilar.

Pilar has over 5 years experience in office administration including 2 years as an executive assistant with TNBA Youth Sports Academy in Orange County. She has her Bachelor degree in Sociology and currently volunteers at The Laurel Foundation as well as Create LA Arts Education Facility.

Our search to fill this position was long but we wanted to be sure to find the right person to represent our program. We are thrilled to have Pilar on our team and look forward to continued growth with her on board.

UPDATE: Many parents and schools got to know our previous office coordinator very well. Olivia and her husband moved moved to Portland for his work and Olivia is now working at Soccer Shots Portland. We wish Olivia and Steven the best of luck in Portland!

Please join me in welcoming Pilar to our team!